岗位价值综述： 1.建立完善市场产品设计体系； Establish and improve the product design system; 2.建立完整的产品服务模型及产品线上销售渠道； Establish a complete product service model and digital marketing productsales channel. 3.开发新媒体渠道并进行新媒体运营。 主要岗位工作职责: 1.建立完整的产品及品牌文化； Establish a complete product and brand culture; 2.对产品进行利润分析，并制定产品竞争策略； Analyze the profit of products and formulate product competition strategies; 3.分析医疗相关产品及发展趋势，深度挖掘客人需求，进行市场竞争分析，建立完整和创新的产品体系； Analyze medical related products and development trends, deeply tapcustomer needs, conduct market competition analysis, and establish acomplete and innovative product system; 4.与医疗团队和品牌策划团队一起合作，完成产品包装及线上引流； Cooperate with medical team and brand planning team to complete productpackaging and digital marketing; 5.建立产品销售策略，开发产品销售渠道，并落实销售目标； Establish product sales strategies, develop product sales channels, andimplement sales objectives; 6.规划产品销售的KPI目标，监控、追踪及分析指标销售的完成情况； Plan the KPI target of product sales, monitor, track and analyze thecompletion of target sales; 7.重视和了解客户体验，了解市场发展趋势，并不断对产品进行迭代； Pay attention to and understand customer experience, understand marketdevelopment trends, and constantly iterate on products; 8.完成新媒体搭建及运营工作，进行各类文案撰写及编辑； Establish digital marketing and operation, all kinds of copy writing and editing; 9.协助策划市场部各类线下活动； Assist in planning various offline activities of the Marketing Department; 10.有完整的月及年度工作计划及小结，不断完善岗位内容； Have a complete monthly and annual work plan and summary, and constantlyimprove the job content; 11.配合其他市场部的工作内容； Cooperate with other marketing departments; 12.完成上级交代的其他工作。 Complete other tasks assigned by the superior.